3 Reasons Why People Don’t Buy

June 15, 2010

1. They Don’t Want It (As commonsensical as this sounds, it happens all the time when salespeople try to sell something the market does not want.) 2. They Don’t Have the Money (this is really a non-reason) 3. They Don’t Believe You — without trust, no sale. There are specific things you can do to [...]

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Optimization Starts With What You Have

June 8, 2010

Optimization, is a very powerful mindset. It says “how can I get more out of what I already have.” You see, in the early stages of our business, we are so focused on building that we tend to stay focused on building new things while ignoring what we have. If you make more than $1/month [...]

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Firefox Bookmark Shortcuts

June 1, 2010

If you know the URL of a site you want to visit, it’s sometimes faster to type it in the address bar at the top of your browser instead of finding it in your bookmarks. Only sometimes these URL’s are soooo long.If you use Firefox, you can go to properties of the bookmark and put [...]

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An Easier Method of Article Marketing

May 29, 2010

If you are like most article authors, you probably have dozens or even hundreds of articles that you have written and submitted to major directories just taking up space on your hard drive. You also know that unless you change the content dramatically, there’s not much more you can do with them without incurring a [...]

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plan, build, deploy, measure, plan, optimize

January 29, 2010

6 Steps to Creating a Constantly-Improving Sales System
Sometimes, it helps to take a step back and look at the BIG picture of different areas of your business.  When it comes to sales systems, one big picture view that bears examination is the process by which a good sales system becomes a great sales system
If you [...]

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Fair Warning: VisiOlo Price Increase

January 23, 2010

It’s Saturday and I’m just sitting down to do a total re-write of the VisiOlo sales page and sales offer because the current one just is not doing it’s job.
Through testing, I know that the majority of visitors who see the page are not getting to the part of the sales letter that actually talks [...]

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